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Field Services
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Quality Control at Bright Future
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Bright Future QATAR Clients
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Fieldwork Methodologies
Fieldwork Methodologies
Focus Group discussions
In-depth Interviews
Ethnographies, VOX-pops
Accompanied shopping
Observations
F2F – PAPI, CAPI and CAWI interviews
Telephonic interviews – CATI and COW
Online interviews
Video conferences / interviews
Mystery Surveys & Shopping
Central Location Tests
Home Use Tests
Method of Interview
How to conduct an interview
State of the Art CATI center in Qatar
Significant investments have been made in the area of technology so as to improve our data collection efficiencies and competencies.
Well equipped and advance specification 11 CATI stations
100% automatic audio recording facility in mp3 format
Automated quota control
Web based agent console
Software for noise reduction in calls
Script facility including sound, music, images or videos in questionnaires improves
application possibilities
Ability to add additional resources as and when required
A designated shift supervisor to monitor CATI center and train interviewers.
A pool of multi-language team interviewer to cover relevant nationalities survey across Middle East region.
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